Updated: May 10
Meet Ayelet, an illustrator from Tel Aviv. She works mainly with digital art, creating very geometrical and playful compositions with bright colors and trying to express a vision of joy and love.
Q: How did you get started with illustration?
In the last 10 years I had studied and worked as a graphic designer. You can probably tell that my art is very graphic in nature, as I combine this graphic part with the artistic and visionary parts. I start with a graphic concept and go through a process of developing this concept to a complete artwork. I am lucky today to practice art full time. There comes a point together with my personal growth when you realize this is where life takes you and it needs to be done.
Q: What inspires you?
It's always been a passion of mine to connect sound and vision and to try to build a bridge between the two.
I’ve been joining forces on a project which materialized as parties in a unique space we called “Space Salon”, a joint vision of sound and visual. We played with lighting and art. We wanted to create a vibe that going in sends you to a certain frequency, elevates you. I’m an amateur DJ, my touch is more funky, synthesizers, synt-poppy, a bit electrical, combining origins of soul and disco. You can feel this impact on my art, in the rhythm of the shapes and space.
Q: What do you think is the role of an artist in society?
I feel that the role of art is to connect you to deeper and maybe you could say higher layers of questions that don't always show in our day to day reality; to express some feeling of beyond reality by creating an atmosphere and vibe and getting you to feel a certain way.
My agenda is to make people feel happy and I believe that has a ripple effect
beyond the individual level. One of the roles of art is to connect you deeper within yourselves and maybe show you something that reminds you of who you are.
So that's what art does for me sometimes. When I see art that I like, it sparks something within me and inspires me to create and inspires me to want to live my life a certain way. I hope that my art does that for other people.
Q: What are some words you live by do you have a favorite quote or mantra?
One thing that I believe in and that I try to go by is that Beauty is in the eye of the beholder. It's really a matter of perspective and how you look at things and that
you can find beauty in anything.
Q: You mentioned a lot of your work is about trying to make people feel happiness and bringing a sense of joy to people. What is your motivation behind creating art and what inspired this?
For one, I saw what other people's art has done for me.
It drove me deeper into it and because I’ve practicing spirituality and meditated for many years,
I feel that beyond art my bigger goal in this life is to help people awaken. Help them love themselves, help them discover themselves, discover the beauty in life.
Art is one way of doing it and I feel it's my destiny.
Q: Could you tell us more about your mediation experience?
I got into meditation some years ago. I was in a relationship and my partner was very depressed and I just I came across something about spirituality and Zen and I felt that this could help him. Then I started practicing it myself and I realized that I really feel very connected to these concepts and these practices. That I had to discover how to live a better life for my sake. Gradually it developed and a lot of my inspiration comes to me during meditation. When I let go and release my thoughts and let things come I just get these visions, these visuals and colors and then I try to bring them to life with art.
Q: Any books or references you read lately that you would like recommend?
There is one book that I think that is really great in general and especially for artists, though it’s good for everyone to develop their skills in any field and it’s called “Way of the artist” by Julia Cameron.
It really helped me to get started with my artistic path and my creative and discover myself. It's also very spiritually oriented in the sense that developing the skill is to allow the art to come to you and not try to push it like from an ego place.
Q: What is some advice you can give for someone that actually wants to you know, get to become an artist?
Have the courage to try things and seek who you really are without trying to define yourself in a narrow way. Allow your mind to expand and allow yourself to change. Don’t be fixated on who you are and what you are and be open to surprises.
I’d like to encourage everybody to do their thing and go with their inner rooms’ truth because
every single person has a different perspective on reality and each perspective is interesting and important.
So don’t try to fit in any kind of stream just try to be loyal to yourself and what really shows up for you.
Q: Let’s talk about every artists struggle with self-criticism
I face this every time I feel the urge to move on, stepping out from the comfort zone to explore a new place. My spiritual practice helps me with allowing and non-attachment, not to take ownership of the artwork, of the product. It frees your ego from taking ownership of good outcomes vs. failures. “The Artist’s Way” talks about this that the artist is a tool in the maker’s hand whose job is to transfer the art. When you get free of thoughts of how this reflects on me you can really create.
I personally had a hard time letting go recently from an image I embraced but you have to move on, or you’ll feel that inner friction, let go and go with the flow. If I don’t try new things I’m bored. I try to share all my work products, did it from the get go. It helps me get an external perspective of my work, more judgmental, and at times more compassionate. When I break free from the ego and feel I could have done better I go ahead and try it, either on that piece or a new one. It’s very tempting to fall in the endless loop of self-editing when working on digital art, there’s a double edge sword of freedom as opposed to insecurity. As Rupert Spira says:
an artist is never pleased.
If Ayelet's joy has touched you as much as it did us you can get that feeling into your home through her beautiful art prints.